Product Design Research Services
The foundation of great design
Research is the foundation on which all successful design is built. The elegant and compelling solution may be reached in a sudden flash of inspiration but before this will go hours of research, research and yet more research.
“Make sure you are designing the right thing for the right reasons.
Everything else is detail.”
Martyn Beaumont – MD Design & Product Ltd
Good research is the secret behind our successful designs. Before the pencils even hit the sketch-pads we get to know your business, your market and your end users. We start at the end and work backwards to the product itself.
- What should this product do?
- Who will use it?
- How will they use it?
- Why will they use it?
- What do the users expect?
- When, where and with what will they use it?
- What else is there on the market and how can we make this better?
And so on ….
The better we can understand your brief, your business and your market, the more successful our designs will be. That’s why we will spend time understanding your goals as well as helping you to resolve your design issues.
Getting the research right is often key to creating a design that really hits the mark.